Playtech, the leading provider of gambling technologies, announced that it has entered into a strategic collaboration arrangement with online betting and gaming company 888 to launch a variety of its groundbreaking Live Casino and random number generator (RNG) games on the 888 Casino platform.
Nourishing 888's leading roles
The new alliance is expected to expand 888's online casino product range, just to remind 888casino is an iGaming group, with Gibraltar-based and further improve its industry leading position in igaming.
Playtech's Live casino in Riga, Latvia, will host the 888-studio as part of the collaboration contract, showcasing a range of the tech company's widely successful live casino games and videos, including Live Slots, Spin the Win and Adventures Beyond Wonderland games.
Fun for fun
In order to offer fresh, entertaining and immersive gameplay experiences inside a comfortable and stable atmosphere, the new games will build on the existing suite of games. As Edo Haitin (Playtech CEO) stated, 888 group has made a substantial investment in the entertainment-led player experience which is a major point that today's gamblers seek in Live Casinos and 888 has it all to offer.
This is a time when more new games and models are being released than ever before. Both companies expressed happiness to become partners in the industry to be able to give their players an entertaining, creative live and RNG service.
Yori Arami, Playtech's commercial director also stated that the RNG content deal is to ensure that 888casino has access to Playtech's most recently created online casino games, including exclusive titles such as the Sporting Legends Suite and the recently released Rubik's® Cube together with some of the industry's most successful progressive jackpots.
For Playtech, the latest relationship arrangement would also takes media attention away from the imminent shareholder rebellion due to the board's governance failure at the FTSE250 business company to name a high-profile Chairman after Alan Jackson's departure.